Search results

Free
The State and Impact of Content Consistency Video Infographic

This video infographic provides statistics and best practices for content consistency.

Free

This webinar will share important data from the content consistency study including content’s importance, role and impact on the customer buying journey. Join us to explore the depth of the sales content problem and to get benchmark data and insights for improvement.

Free
eWorkshop: Sales & Marketing Alignment Benchmark Results (883)

To discover the impact of content consistency, Demand Metric partnered with MarcomCentral to assess the state of content consistency and discover how inconsistent – fragmented – content impacts the sale team and revenue.

Adrian Hargreaves's picture
Expert
Adrian Hargreaves
Expert

Marketing Magazine features an article from Julia Hutchison, head of content marketing at Group FMG.   Julia’s article focuses initially on a survey by content marketing agency Seven claiming that 80% of senior marketers view owned media as either effective or very effective at delivering return on investment for their brands.  Julia then offers her ‘10 commandments of content marketing’. 

How do these 10 commandments compare with your own choice?