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Use this market research framework to define the activities required to successfully create, plan and execute a market research plan.

Free

In a January & February 2014 study sponsored by SurveyGizmo, Demand Metric partnered with the Marketing Research Association (MRA) to provide a unique view of marketing research from two perspectives.

Free
Entering the European Market Successfully

Read this guide to learn the steps needed in order to successfully enter the European market.

Free
Performing Exploratory Research

Read this guide to learn how to begin any market research effort and how to conduct exploratory research successfully.

Free

This eWorkshop will teach you how to use Facebook data to gain important insights into consumers demographics, interests, activities and preferences.

Free
Facilitating Insightful Focus Groups

This guide provides practical advice for conducting insightful focus group sessions.

Free

This guide provides practical advice for gaining insight from market research initiatives.

Free

This eWorkshop will cover how to develop an effective survey.