Filter by Topic

State of Customer Engagement in B2C Marketing

Mitto partnered with Demand Metric at the beginning of 2021 to take the pulse of over 500 marketers
who shared their experience with a variety of digital channels. The objective of this research effort was to find out exactly how marketers are using and plan to use digital communications in their customer engagement efforts.

Free
 the_state_of_crm_data_management_2020

Validity and Demand Metric partnered to measure the impact CRM data quality has on sales team effectiveness, revenue generation, and the success of business initiatives. 

Free

Demand Metric and RewardStream conducted a study to learn about the current state of referral marketing.

Free
Lifecycle Marketing Benchmark Report

This report details the findings of a joint study by Demand Metric and Marketo to study the current state of lifecycle marketing.

Free

Demand Metric, in partnership with Vanilla Forums, set out to learn what the customer support landscape looks like and how effective crowd based, self-service support channels are working.

Free

This report details the findings of a joint study by Demand Metric and Salesforce Pardot to study the current state of lifecycle marketing, measuring the adoption of this strategy and how it is performing.

Free

This report will present the framework, the maturity milestones it represents, recommended actions to achieve maturity with ABM and therefore maximize its revenue impact.

Free

In a September 2014 study sponsored by Influitive, Demand Metric conducted a survey to explore the resources and investment organizations are making in Customer Marketing.

Free

In a September 2014 study sponsored by DNN, Demand Metric conducted a survey to identify the current state of adoption, goals, benefits, maturity, size and revenue influence of branded, online communities.