Search results

Jesse Hopps
While direct marketing still reigns supreme in the world of demand generation, many mid-sized organizations have significantly improved their ability to...
Jesse Hopps
If you are looking to drive traffic to your website, Google AdWords is a cost-effective method which delivers measurable results to marketers. Visit the...
Jesse Hopps
Search engine keyword programs like Google AdWords and other pay-per-click (PPC) advertising campaigns have proven to be an exceptionally inexpensive method...
Jesse Hopps
As a result of new technology and an increase in competition, the overall cost of a website has decreased significantly in recent years. However, the cost of...
Jesse Hopps
Research indicates that when polled, 80% of your customers will respond that they are very satisfied with your products/company. Makes you feel great, right?...
Jesse Hopps
Measuring the effectiveness of your PR process is not a simple task, especially if you don't have the budget for PR-coverage subscriptions. Just as challenging...
Jesse Hopps
Sales complains that the tradeshow, web, or other leads they get are junk. Marketing says that Sales doesn't call the quality leads they produce. Sound...
Jesse Hopps
Email Marketing Vendor Evaluation Matrix - Use this vendor evaluation matrix to compare potential Email Marketing solutions. For each parameter, rank vendors...
Jesse Hopps
Email Marketing Database – Use this tool to manage your email marketing campaign.
Jesse Hopps
Email Marketing ROI Calculator – Use this tool to calculate results for email marketing campaigns. Develop benchmarks for Open Rate, Click-Thru Rate, Click-to-...
Jesse Hopps
Director of Website Development Job Description – Reporting to the VP Sales & Marketing, Director of Website Development is responsible for responsible for...
Jesse Hopps
Due Diligence Checklist - Use this tool to document due diligence during an acquisition.
Jesse Hopps
Director of Human Resources Job Description - Use this template to create a job description for your Director of Human Resources.
Jesse Hopps
Director of Marketing Job Description – Use this template to create a job description for your Director of Marketing.
Jesse Hopps
Director of Sales Support Job Description – Use this customizable job description template to help you formalize your sales support function.
Jesse Hopps
Director of Business Development Job Description - Director of Business Development is responsible for developing a channel partner ecosystem, negotiating...
Jesse Hopps
Dashboard Readiness Assessment – Use this tool to determine how prepared your organization is for a Marketing Performance Measurement or Dashboarding...
Jesse Hopps
Department Budget Template - Use our Department Budget template to accurately project your costs for the next fiscal period.
Jesse Hopps
Department Goals Template – The purpose of this tool is to help you document organizational goals & objectives, department goals, deliverables, timelines,...
Jesse Hopps
Customer-Centricity Checklist – The purpose of this tool is to provide a checklist, tools, and best practices for improving customer-centricity in your...
Jesse Hopps
CRM Vendor Evaluation Matrix – Use this vendor evaluation matrix to compare potential CRM solutions. For each parameter, rank vendors based on their ability to...
Jesse Hopps
Customer Profile Template – The purpose of this tool is to assist you with the creation of standardized, high-level, Customer Profiles. Profiles are helpful...
Jesse Hopps
CRM Readiness Assessment Tool – Use this tool to measure your organization’s readiness to implement an enterprise CRM program and/or system.
Jesse Hopps
CRM System RFP Template – The purpose of this tool is to help you design a CRM System Request for Proposal (RFP). An RFP is a formal invitation to request...
Jesse Hopps
CRM Administrator Job Description – Use this template to formalize your CRM Administrator job description.

Pages