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This eWorkshop, presented by Leslie Poston, author of "Social Media Metrics for Dummies" will teach you how to measure the effectiveness of your social media efforts.

Free

This eWorkshop is ideal for marketing managers or product managers that need to understand their company or product's differentiation and how to exploit it.

Free

This eWorkshop will present a methodology for developing an effective Marketing Strategy, presenting a process that includes understanding core values, vision and market situation before determining objectives and developing strategy.

Free

This eWorkshop will cover what Case Studies are, how to create them and what to do with them.

Free

This eWorkshop will cover how to develop an effective product marketing plan.

Free

This eWorkshop will cover how to develop an effective survey.

Free

This eWorkshop will cover why having a PR plan is important and how to go about creating one.

Free

A eWorkshop on how to create a healthy competitive culture and how to analyze competition.

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