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Follow this simple, step-by-step playbook to create an effective search engine optimization plan and optimize your website to increase traffic and support your marketing goals.

Use our Landing Page Optimization Checklist to feel confident that your landing page is fully optimized for your online advertising or SEO campaign, to maximize conversion.

Use the Blogging Maturity Assessment to evaluate where your organization stands when it comes to Blogging as a part of your digital marketing mix.

Our Blogging Metrics Dashboard is designed to help you keep tabs on the most important metrics for your blog, to help your team understand your company blogs impact and growth.

Our Blogging Promotion and Engagement Checklist is designed to help you review essential strategies to enhance the promotion and engagement of your blog.

Use our Blogging Topic Prioritization tool to measure how different blogging topics or themes compare to each other based on your target audience.

Our SEO Blog Post Optimization Checklist is helpful not only for getting your blog post ready for search engine optimization, but also to ensure that you have not missed any critical components of your post according to your blog policy.

Our Top Marketing Blogs Database tool summarizes the top blogs in the marketing world, and allows you to filter them based on their topic, to allow for easy navigation, discovery and inspiration.

Discover how business blogging works and which best practices are required to get results. This course has 2 video modules that go from fundamental concepts to advanced implementation of blogging strategy including blogging SEO.

Use our Blog Platform Database tool to evaluate the different software platform options available, including both pros and cons, free or paid, for blogging in your organization.

Use our Blog Post Inspiration List to get inspired for amazing blog posts on your blog that are engaging and interesting.

Free

From June 2015 to July 2015, Demand Metric and Showpad collaborated to conduct a survey to understand the sales-marketing relationship around content, and how it affects sales interactions.

Use our SEO On-Page Optimization Checklist tool to ensure that you are optimizing each of your web pages using SEO strategies for your target keyword.

Use our SEO Mobile Optimization Checklist tool to ensure that you are optimizing your web pages based on mobile SEO best practices.

Use our SEO App Store Optimization Checklist tool to ensure that you are optimizing your app listing based on best practices.

This course has 6 video modules and a tool-kit with 24 tools & templates that will help you develop a comprehensive content marketing program.

Free

In a June 2014 study sponsored by ion interactive, Demand Metric studied the relationship between Content Marketing and the buying cycle.

Free

Our Content Marketing Maturity Model was designed to help organizations by providing a road-map for improving their content marketing capabilities.

Free

Our Content Marketing Solution Study highlights insights, the landscape, and the vendors associated with the Content Marketing space.

Free
Video Marketing Solution Study

Our Video Marketing Solution Study highlights insights, the landscape, and the vendors associated with the Video Marketing space.

Use this tool to help you design a Request for Proposal (RFP) for a Web Content Management System.

Use this matrix to compare potential solutions for managing your web content.

Use this matrix to compare Content Marketing & Distribution vendor solutions based on your requirements.

Use this tool to help you design a Request for Proposal (RFP) for a Content Marketing & Distribution System.

Use this matrix to obtain information about key vendors that can help you build your Content Marketing program.

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