Filter by Topic

Free

In it's four year, this global benchmarking research project aims to establish a statistically relevant set of metrics so that associations and non-profits can understand how they compare across the following areas: Departmental ownership vs. execution, Digital marketing budgets, Digital marketing skill assessments and Digital marketing channels.

Use our UX testing process template to establish a step-by-step process routine to be used duirng your usability testing for website and app development.

Free

This live session is ideal if you're looking to understand the current state of sales tool integration, and what benefits come when tools are integrated.

Free

This webinar will share important data from the content consistency study including content’s importance, role and impact on the customer buying journey. Join us to explore the depth of the sales content problem and to get benchmark data and insights for improvement.

Free
Funnel Flow Benchmarking Study

This video infographic provides statistics and best practices for marketing funnels.

A template to document "journey stages" for each of your shopper personas.

Free

Join 5 C-Level execs from around the world as we leverage learning from literally thousands of ABM programs to help define the next stage of Account-Based Marketing.

Free

Join the "C" executives from: Engagio, Demandbase, Vendemore, Azalead, MRP and Freya News to learn the answers to key questions we all face.

Free

During Q4 2017 Demand Metric connected The Account-Based Marketing Consortium and five C-Level executives in a live discussion. These experts from around the world applied their combined experience to explore what the next stage of ABM will look like.

Free

This live session is ideal if you're looking to understand how well leads flow through your sales & marketing funnel.

Free

In this report, Demand Metric, in partnership with Lucidpress, explore the impact and value of brand consistency.

Free

Demand Metric, in partnership with Vanilla Forums, set out to learn what the customer support landscape looks like and how effective crowd based, self-service support channels are working.

Free

A benchmark report on advanced marketing performance management best practices.

A template to facilitate the development of standardized interview questions for developing shopper profiles.

Use our Shopper Marketing Program Strategies list to discover opportunities you can leverage while planning for your next shopper marketing campaign.

Use this project plan to outline the key components of your shopper marketing program to steer the direction of your project.

Free
Shopper Marketing Roles Matrix

A roles matrix to help you organize your shopper marketing efforts.

Use this to create fictional personas for the key shoppers you intend to target.

Use this template to outline, summarize, communicate and track your overall shopper marketing plan.

Use this tool to help you design a Request for Proposal (RFP) for a shopper marketing platform.

We created the Shopper Marketing Vendor Selection Tool to help you compare and evaluate potential shopper marketing solutions.

Use this matrix to obtain information about key vendors in the Shopper Marketing technology space.

Use the Shopper Marketing Maturity Assessment to evaluate where your organization stands when it comes to shopper marketing best practices.

Free

Our Shopper Marketing Maturity Model was designed to help organizations with a roadmap for improving their shopper marketing capabilities.

Free

Follow this simple, step-by-step playbook to develop and implement a shopper marketing strategy that increases sales, builds shopper insights, and grows brand awareness.

Pages