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eWorkshop: The State of Email Marketing 2019

Email remains one of the most important marketing channels. Join John Follett, Co-Founder of Demand Metric, and Tom Sather, Sr. Director of Research at Validity, as they discuss the results of our 2019  State of Email Marketing Benchmark Study. 

Free
The State of Email Marketing Video Infographic 2019

Demand Metric and Return Path by Validity continue to partner to understand which email tactics marketers are using, how well they are working, and what challenges prevent greater success with email. The most recent edition of this research continues to pursue answers to the key question: What separates high-performing email marketers from the rest of the pack?

Free
The State of Email Marketing Benchmark Report 2019

Demand Metric and Return Path by Validity continue to partner to understand which email tactics marketers are using, how well they are working, and what challenges prevent greater success with email. 

Free

Demand Metric, in partnership with MRP, has completed a study about the current state of the funnel. The “funnel flow” survey measured how well leads flow through the sales and marketing funnel.

Free
Funnel Flow Benchmarking Study

This video infographic provides statistics and best practices for marketing funnels.

Free

During Q4 2017 Demand Metric connected The Account-Based Marketing Consortium and five C-Level executives in a live discussion. These experts from around the world applied their combined experience to explore what the next stage of ABM will look like.

Free

In a July 2014 study sponsored by Marketo, Demand Metric partnered with Ascend2 to identify how B2B marketers will be pursuing Marketing Automation success in the upcoming year.

Free

This eWorkshop was presented by the CMO of Bizo, David Karel, at Demand Metric's Digital Marketing Virtual Summit in June of 2014. This workshop discusses the use of display and social advertising for Marketing Automation.

Free

Our Marketing Automation (MA) Solution Study covers one of the six categories presented in our Sales Enablement Best Practices Report.

Free
Channel Marketing Automation

This How-To Guide is designed to help companies with reseller, dealer and distributor networks to empower their channel partners with the tools, information and technology they need for revenue growth and profitability by using Channel Marketing Automation.

Free

This Guide discusses how the ins-and-outs of B2B marketing automation to ensure your organization's success as you purchase and implement a system.

Free

This eWorkshop will focus on the strategies, technologies and best practices for using marketing automation to optimize channel partnerships.

Free

Use this guide to understand what level of maturity your organization is at with marketing automation and how you can drive value with more advanced uses of your marketing automation system.

Free

In October 2013, Demand Metric conducted a benchmarking study, with 227 respondents, to understand the relationship between data quality and revenue growth.

Free
Tag Management Best Practices

This How-­To Guide will explain tags, tag management, how tags are used, why it is important to manage them and concludes with considerations for determining if you need a tag management solution.

Free

A guide to help marketers score leads by showing how to set up a simple lead scoring system and then refine it over time.

Free

In June 2013, Demand Metric conducted a study to assess sales and marketing alignment and how it impacts revenue performance.

Free
Marketing Automation Software Selection

A guide to help you understand the marketing automation software vendor selection process and to help you select the right one for your business.

Free
Align Sales & Marketing with Lead Nurturing

A guide to help you align your sales & marketing functions to improve lead nurturing.

Free

This guide provides practical advice for implementing a Marketing Automation strategy.

Free

This guide provides practical advice for building effective email marketing campaigns.

Free

A guide for implementing an effective lead generation & marketing automation program.