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Free

Join Jerry Rackley, Chief Analyst at Demand Metric, and Daniel Gaugler, CMO at PFL, as they share benchmarks and insights on multichannel campaign effectiveness.

Free
state_of_multichannel_marketing_infographic

Just over half of this study’s participants include direct mail in their multichannel campaigns and 84 percent of them report that direct mail improves multichannel campaign performance. 

Free
Creating Agile SEO Campaigns

A guide to help you plan, implement & measure an Agile SEO campaign.

Free

This eWorkshop is ideal for any marketing professional who needs to improve their search engine optimization knowledge and capabilities.

Free
Driving SEO with Press Releases

This How To Guide will explain how press releases can boost SEO efforts, how to write press releases for SEO, the pros and cons of doing so and conclude with an action plan on using press releases in your SEO efforts.

Free
Creating a Blog for Your Business

A guide to help you create a blog for your business.

Free
Building Effective Landing Pages

​This How-To Guide outlines different types of landing pages, how landing pages affect conversion rates and lead generation, followed by a detailed action plan on how to create and optimize your landing page.

Free

This eWorkshop will teach you how to use Pinterest for business.

Free

This eWorkshop will teach you 7 lead generation success secrets that you can use immediately to improve your lead generation program.

Free
Revenue Marketing Transformation

A guide to help you understand the Revenue Marketing journey.

Free

In this eWorkshop we'll discuss how to create, curate and distribute content through the right channels.

Free

Use this step-by-step planning methodology and set of 51 premium tools and templates to create a comprehensive social media marketing plan.