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Use this modern SEO framework to define the activities required to successfully create, plan and execute a Search Engine Optimization plan.

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Use this modern online advertising framework to define the activities required to successfully create, plan and execute an online advertising plan.

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Follow this simple, step-by-step playbook to create an effective online advertising plan to increase leads and/or sales and support your marketing goals.

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Follow this simple, step-by-step, playbook to develop and implement a demand generation strategy that provides a steady flow of qualified, engaged leads for your sales team.

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Use this demand generation framework to define the activities required to successfully create, plan and execute a demand generation program.

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Follow this simple, step-by-step playbook to create an effective video marketing plan and produce engaging video content to support your marketing goals.

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Demand Metric, in partnership with MRP, has completed a study about the current state of the funnel. The “funnel flow” survey measured how well leads flow through the sales and marketing funnel.

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Demand Metric and RewardStream conducted a study to learn about the current state of referral marketing.

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Lifecycle Marketing Benchmark Report

This report details the findings of a joint study by Demand Metric and Marketo to study the current state of lifecycle marketing.

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Digital Marketing Benchmark Report 2015

In a November 2014 study sponsored by Demandbase, Demand Metric conducted a survey to took a close look at digital marketing to understand current practices, goals, strategies, metrics and effectiveness.

Email Marketing ROI Video Infographic

This video infographic provides statistics and best practices for the state of email marketing.

marketing campaign planning checklist

Use this Marketing Campaign Planning Checklist to document your campaign details and organize execution.

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Funnel Flow Benchmarking Study

This video infographic provides statistics and best practices for marketing funnels.

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Join 5 C-Level execs from around the world as we leverage learning from literally thousands of ABM programs to help define the next stage of Account-Based Marketing.

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Join the "C" executives from: Engagio, Demandbase, Vendemore, Azalead, MRP and Freya News to learn the answers to key questions we all face.

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Join industry expert Janelle Johnson, Senior Director of Demand Generation of Act-On Software, as she shows the benefits of using marketing automation to help sales improve efficiency, and achieve higher close rates.

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Jennifer King, Product Marketing Manager at CallidusCloud, will walk you through how to identify and fix your sales content problem through a step-by-step process. 

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Learn how world-class Enterprises are standardizing company-wide analytics and reporting in order to clearly prove the impact their investments have on the organizations top line growth.

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A benchmark report on content personalization trends and best practices.

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 In this webinar, Mark Bornstein, Senior Director of Content Marketing at ON24, will share 7 tips for increasing the effectiveness of your webinar promotions, resulting in higher registration and attendance.

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Join Giles House, CMO of CallidusCloud, as he share a 10-step plan for balancing need for enough leads to fill the pipeline with sales’ desire for ready-to-buy leads.

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This webinar teaches you an agile, powerful and reliable process for producing above trend line growth in sales-ready leads that turn into revenue, and is an entertaining trip through the steps in this process that will help you on your way to achieving new heights in revenue production.

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Matthew Ley shares some insights on how to map your Webinar Content so that you can accelerate prospects through the buying cycle.

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You're using video to engage prospects, and your audiences are loving it. But wouldn't it be great if you could do more? You can find out who is watching each video, how long they are staying engaged, and then use that data to enhance your lead-scoring and nurturing programs.

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Join Mark Bornstein, VP of Corporate Marketing at ON24, as he will highlight benchmark data on webinar registration and attendance, best times and days to deliver webinars, average audience size and viewing times and on-demand webinar viewing habits.

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