Filter by Topic

Free

Use this CRM framework to define the activities required to successfully create, plan and execute a CRM program.

Free

Use this customer engagement framework to define the activities required to successfully create, plan and execute a customer engagement plan.

Free

Follow this simple, step-by-step, playbook to create an effective Customer Engagement plan that will help you to improve how customers engage with your company and to enable your organization with a customer-centric approach to drive revenue.

Free

Demand Metric and RewardStream conducted a study to learn about the current state of referral marketing.

Free
Lifecycle Marketing Benchmark Report

This report details the findings of a joint study by Demand Metric and Marketo to study the current state of lifecycle marketing.

Free
Personalization Trends Video Infographic

This video infographic provides statistics, trends and best practices for content personalization.

Free

Join Jerry Rackley, Chief Analyst at Demand Metric, and Paula Crerar, Vice President at Evergage, to hear exclusive findings from the 2017 Trends in Personalization survey of B2B and B2C marketers, and personalization trends you need to know now.

Free

During Q4 2017 Demand Metric connected The Account-Based Marketing Consortium and five C-Level executives in a live discussion. These experts from around the world applied their combined experience to explore what the next stage of ABM will look like.

Free

Demand Metric, in partnership with Vanilla Forums, set out to learn what the customer support landscape looks like and how effective crowd based, self-service support channels are working.

Free

This video infographic provides statistics and best practices for account based marketing.

Free

This report details the findings of a joint study by Demand Metric and Salesforce Pardot to study the current state of lifecycle marketing, measuring the adoption of this strategy and how it is performing.

Free

This report will present the framework, the maturity milestones it represents, recommended actions to achieve maturity with ABM and therefore maximize its revenue impact.

Free

This report is focused on helping marketers around the world plan and deploy the highest performing ABM programs available.

Free

Read this Guide to learn how to transform your call center to a Modern Contact Center.

Free

In a September 2014 study sponsored by Influitive, Demand Metric conducted a survey to explore the resources and investment organizations are making in Customer Marketing.

Free

In a September 2014 study sponsored by DNN, Demand Metric conducted a survey to identify the current state of adoption, goals, benefits, maturity, size and revenue influence of branded, online communities.

Free
Advocacy and Loyalty Technology Overview

Our Advocacy and Loyalty Technology Overview highlights the Advocacy and Loyalty technology space at a high-level.

Free
Gamification Technology Overview

Our Gamification Technology Overview highlights the Gamification technology space at a high-level.

Online Communities Technology Overview

Our Online Communities Technology Overview highlights the Online Community technology space at a high-level.

Free

Read this best practices report to learn how Customer Engagement has developed and how to implement Customer Engagement functions within your company.

Free

Our Customer Engagement Maturity Model was designed to help organizations with a roadmap for improving their Customer Engagement capabilities.

Free

A roles matrix to help you organize your Customer Engagement efforts.