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A template to facilitate the development of standardized interview questions for developing shopper profiles.

Document the responsibilities and job requirements for a shopper marketing manager within your organization.

Free

Join Kate Moore, Director of Revenue Marketing at Salesfusion, to learn how sales and marketing teams are making it work day-to-day.

Free

This webinar teaches you an agile, powerful and reliable process for producing above trend line growth in sales-ready leads that turn into revenue, and is an entertaining trip through the steps in this process that will help you on your way to achieving new heights in revenue production.

This self-assessment tool will help you understand your employees marketing technology skillset.

This self-assessment tool will help you understand how aligned your marketing and technology departments are.

This self-assessment tool will help you understand how aligned your marketing and product development departments are.

This self-assessment tool will help you understand how aligned your marketing and HR departments are.

Free

This video infographic provides statistics and best practices for sales enablement.

Vicki Martinez's picture
Contributor
Vicki Martinez
Contributor

Does your brand have a unique story to tell? Does your message differentiate you from the competition?

Although most management would answer yes to both, emails, website content, and CTAs are still of the generic form letter type.

If you’re not taking the time to personalize marketing efforts, customers won’t take the time to engage. Personalization is no longer a, “let’s just wait and see” tactic. It’s desirable. It’s expected. And it works.

Would you like a lead conversion rate that is 50% better than your competition?

Keep reading.