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Social CRM Best Practices

This How-to-Guide provides an overview of social media applications and emerging best practices for deploying social media at your company.

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Social CRM is about interacting and engaging your consumer audience. Read this guide to better understand the importance of social CRM and how to get your business can benefit.

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How to use social media monitoring tools

A guide to help you understand how to use social media monitoring tools.

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Driving Online Community Adoption

A guide to help you understand how to drive online community adoption.

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A guide to help you understand why hiring a consultant for your CRM initiative can be beneficial.

Sandeep Sharma's picture
Expert
Sandeep Sharma
Expert

https:// www . slideshare . net/SandeepSharma65/government-digital-transformation-trend-draft-10

Sandeep Sharma's picture
Expert
Sandeep Sharma
Expert

Hi, How should Government CRM structure queues ? How Government CRM should align its social media metrics given its not about product marketing or sales? How should to performace on social media be monitored given crm? If CRM is heavily dominated by human task BPM workflow how it shold set up contectualized parameter to reduce waiting time or improve ticket closure fo citizen walkins. What should be private public model for building large scale CRM for goverment where all citizens are involved?

Lauren Follett's picture
Rockstar
Lauren Follett
Rockstar

Even though social media are now as common as other communication channels, they play a different role:

Demand Metric's picture
Advisor
Demand Metric
Advisor

We are considering building a gamification methodology and tool-kit for Marketers who are interested in leveraging gamification to motivate and engage their customers, prospects and internal employees.  Gamification is very hot in large enterprises now, but we are not 100% certain that this trend has reached the mid-sized enterprise yet.

Vote this idea up or down and comment to let us know how interested you would be on this topic and set of resources. 

Lauren Follett's picture
Rockstar
Lauren Follett
Rockstar

Salesforce Marketing Cloud will be the core of Omnicom's social marketing offerings to help companies connect with their customers in entirely new ways.

Jesse Hopps's picture
Rockstar
Jesse Hopps
Rockstar

We are just about to dive into building a CRM methodology and tool-kit. If anyone would like to contribute ideas, tools, approaches, etc. let us know. We are looking to publish the new tool-kit in August.

 

Jesse Hopps's picture
Rockstar
Jesse Hopps
Rockstar

We recently launched the Demand Metric community and we are keen to make it a fun, interactive environment for Marketers.  Does anyone have any experience building communities that can lend some advice for how to drive interaction and participation?

Any ideas would be most welcome.

Thanks!