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State of Customer Engagement in B2C Marketing

Mitto partnered with Demand Metric at the beginning of 2021 to take the pulse of over 500 marketers
who shared their experience with a variety of digital channels. The objective of this research effort was to find out exactly how marketers are using and plan to use digital communications in their customer engagement efforts.

Channel Marketing Automation

This How-To Guide is designed to help companies with reseller, dealer and distributor networks to empower their channel partners with the tools, information and technology they need for revenue growth and profitability by using Channel Marketing Automation.


This eWorkshop will focus on the strategies, technologies and best practices for using marketing automation to optimize channel partnerships.


This guide provides practical advice for developing secure extranets for key stakeholders.