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Use our budget template to set and track your overall Shopper Marketing budget on a monthly and yearly basis

Shopper Marketing Insights Database

Use this template to manage your shopper and consumer behavioral insights collection effort.


In its third year, this report on video marketing metrics highlights best practices including video hosting to how video viewing integrates with the sales funnel.


Join Demand Metric, Allocadia and QuintoVate, as they discuss what leading companies are doing to master Marketing Performance Management. 


Dun & Bradstreet sponsored a Demand Metric study to learn how companies are using acquired data and how that data is making a difference in campaigns, demand generation and other key results.

Track and measure the results of your video marketing program with this dashboard.

Learning to Love Marketing Analytics

This eWorkshop is ideal for any marketing professional who needs to define the proper framework of metrics to accurately portray marketing’s true value to the organization.

Use this tool to define, track, and report on your key sales enablement performance metrics.

Barriers to Big Data Adption

This eWorkshop will present the barriers to big data and discuss ways some organizations are overcoming them.

Revenue Marketing Transformation

A guide to help you understand the Revenue Marketing journey.

social media metrics free webinar

This eWorkshop, presented by Leslie Poston, author of "Social Media Metrics for Dummies" will teach you how to measure the effectiveness of your social media efforts.

If you're a Nonprofit, use this to define, track and report on your marketing program metrics.

Measuring Marketing Performance

A guide to help you prepare for measuring marketing performance in your department.

Free Web Analytics from Google

A guide to help you understand what Google Analytics are and how they could be beneficial to your organization.

Finding ROI with Online Ad Campaigns

A guide to help you analyze the return on investment (ROI) for online advertising campaigns.

Develop A Marketing Analytics Process

A guide to help you develop a marketing analytics process within your company.


A guide to help you assess your current benchmark on customer satisfaction in order to retain customers.

Analyzing Competitive Ad vs. PR Spending

A guide to help you track & analyze your ad & PR spending.


This guide provides practical advice for executing and measuring trade promotion campaigns.


This guide provides practical advice for measuring & improving your brand.


This guide provides practical advice on how to implement a marketing dashboard.

Product Sales Analysis Tool

Use this to compare actual sales vs. planned sales for each product.

Use this tool to define, track, and report on your key product development metrics.

Use this tool to assess your marketing measurement and reporting capabilities.

A dashboard to collect, analyze, and communicate KPIs and metrics for sales & marketing.