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This presentation will share the results of this research, including the commitment to Sales Enablement, the content assets it helps deliver, the benefits adherents are getting from it, and how content is affected by the presence of a Sales Enablement process.
In this eWorkshop, our Chief Analyst, Jerry Rackley, will describe the current Sales Enablement landscape, best practices and how webinars & web conferencing can facilitate the success of this function.
Chief Analyst Jerry Rackley will share key findings from this recently concluded study that will show what Sales Enablement does in firms where it is effective, as well as how it is staffed, measured and managed.
John and Matt will be discussing how marketers are teaming up with sales leadership, L&D and other cross-functional teams to better enable sales forces using Webinars and virtual engagement tools.
This live session is ideal if you're looking to understand the current state of sales tool integration, and what benefits come when tools are integrated.
This webinar highlights how to better understand sales and marketing collaboration and the impact of using sales enablement technology with insights from the “Sales Enablement Technology” benchmark report.
This webinar dives deep into the 'Sales Content ROI Benchmark Report' and is chock-full of incredibly interesting data about content distribution, content usage, content metrics, ROI, and revenue attribution.
Joining James will be Dr. Tom Sant, who will show you how to apply this method to all sales content. Together they will show you how to write a sales message that gets people to open and read it, and fires them up to respond.
Join Kate Moore, Director of Revenue Marketing at Salesfusion, to learn how sales and marketing teams are making it work day-to-day.
Join industry expert Janelle Johnson, Senior Director of Demand Generation of Act-On Software, as she shows the benefits of using marketing automation to help sales improve efficiency, and achieve higher close rates.
This eWorkshop will present a summary of the "Sales Compensation Solution Acquisition: Getting to Automation & ROI" How-to Guide; a resource to help organizations use a more effective process for acquiring ICM solutions.
This eWorkshop will present an effective strategy for creating content that will match your buyer's needs in order to create and maintain positive, productive relationships with prospects and current customers.
This eWorkshop will provide you with strategies to set yourself apart from competitors, including Google results and highlight your unique and valuable expertise.
This eWorkshop evaluates the results of the Demand Metric Benchmark Study hosted to explore the relationship between sales & marketing and the relationship's effect on revenue performance.
During this eWorkshop, leading B2B thought leaders from Demand Metric and Corporate Visions share data and insights from recent research on the current state of sales and marketing alignment.
Demand Metric recently partnered with Seismic to better understand how Consulting firms utilize technology to improve the collaboration between business development and marketing, and the results are in!
In this presentation, Demand Metric and Showpad share the results of their joint research that provides insights into the sales-marketing relationship around content, and how it affects sales interactions.
This eWorkshop presents results from the sales & marketing analytics study, focusing its attention on the tools; sources of data and techniques marketers are using to drive their analytics efforts.
Chief Analyst Jerry Rackley will share key findings from this recently concluded study that will show the impact of dirty data on conversion rates, and how & where data is stored, cleaned and managed.
This eWorkshop will consider the typical sales cycle and share insights on how to produce webinars specifically designed to help move prospects through each phase faster.
This webinar will examine the role of the sales proposal in today’s buyer-centric world and present proven strategies to better align your content with buyers’ decision-making behaviors.
Artificial Intelligence (AI) is getting a lot of attention in marketing circles and for good reason; it promises to transform marketing. Join us as we share insights from our recent research study on AI and provide practical advice about how to better utilize emerging technology.
Join Giles House, CMO of CallidusCloud, as he share a 10-step plan for balancing need for enough leads to fill the pipeline with sales’ desire for ready-to-buy leads.
This eWorkshop will teach you how to win the content battle with a content marketing plan that reaches the 70-80% of prospects before they've made their buying decision.
This eWorkshop was presented by VP Research at Demand Metric, Clare Price, at Demand Metric's Digital Marketing Virtual Summit in June of 2014. This workshop discusses the seven components of Digital Marketing on four different levels of maturity.