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Free
In June 2013, Demand Metric conducted a study to assess sales and marketing alignment and how it impacts revenue performance.
Free
Follow this simple, step-by-step, playbook to implement a CRM program that engages your customers, generates sales and provides accurate reporting for your executives.
Free
Use this CRM framework to define the activities required to successfully create, plan and execute a CRM program.
This course has 6 video modules that will help you develop and launch a CRM Program that meets your marketing objectives.
Use this tool to analyze customer experience management (CEM) maturity in your organization.
A checklist with links to tools and best practices for increased focus on customers.