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Use this template to outline, summarize, communicate and track alignment with your agency partner including status of compensation goals.

Free

Join Kate Moore, Director of Revenue Marketing at Salesfusion, to learn how sales and marketing teams are making it work day-to-day.

This self-assessment tool will help you understand how aligned your marketing and HR departments are.

This self-assessment tool will help you understand how aligned your marketing and product development departments are.

This self-assessment tool will help you understand how aligned your marketing and technology departments are.

Free

In this Digital Marketing Bootcamp session, you'll learn tips and techniques for improving conversion rates and driving more business through sales and marketing alignment.

Free

This eWorkshop evaluates the results of the Demand Metric Benchmark Study hosted to explore the relationship between sales & marketing and the relationship's effect on revenue performance.

Use this tool to organize your sales & marketing activities along a shared opportunity funnel.

A self-assessment of marketing/business alignment in 6 key areas.

Free

In June 2013, Demand Metric conducted a study to assess sales and marketing alignment and how it impacts revenue performance.

Use this tool to assess the alignment between your Sales and Marketing functions.

Free

During this eWorkshop, leading B2B thought leaders from Demand Metric and Corporate Visions share data and insights from recent research on the current state of sales and marketing alignment.

Free
Align Sales & Marketing with Lead Nurturing

A guide to help you align your sales & marketing functions to improve lead nurturing.

Free
Selecting Content Types for Video

This How-To Guide discusses how to align your video content choices with your audience, the most successful types of video content and the benefits associated with each content type.

Free

Use this video marketing framework to define the activities required to successfully create, plan and execute a video marketing program.

Free

Use this modern content marketing framework to define the activities required to successfully create, plan and execute a content marketing plan.

Free

Use this modern go-to-market framework to define the activities required to successfully build market-driven products & services that customers will accept.

Free
CMO First 90 Days Cheat Sheet

Use this cheat sheet and set yourself up for success in your first 90 days as a CMO.

Free

Follow this simple, step-by-step, playbook to implement a CRM program that engages your customers, generates sales and provides accurate reporting for your executives.

Free

Use this CRM framework to define the activities required to successfully create, plan and execute a CRM program.

Free

Use this sales enablement framework to define the activities required to successfully create, plan and execute a sales enablement program.

Free

Use this digital marketing framework to define the activities required to successfully create, plan and execute a digital marketing program.

Free

Use this demand generation framework to define the activities required to successfully create, plan and execute a demand generation program.

Free

Use this social media marketing framework to define the activities required to successfully create, plan and execute a social media marketing program.

Free
Account Based Marketing Playbook

Follow this simple step-by-step guide to develop an account-based marketing (ABM) approach and strategy.

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