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Use this video marketing framework to define the activities required to successfully create, plan and execute a video marketing program.

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Demand Metric and Vidyard partnered on research to better understand the use of video for sales and marketing, how performance is being measured, and what impact video is having.

The State of Video Research Report

This annual research effort aims to examine the use of video in business, how it’s measured, and its impact. This year’s report provides insights that will help your team understand how to leverage video and measure its effectiveness.

The State of Virtual Selling

Vidyard, Demand Metric, and Corporate Visions partnered to understand how video is leveraged throughout the sales process and its impact on the sales team’s results. The following report summarizes the results of this year’s survey and shares insights from over 600 study participants.

Review this process diagram to understand and complete the 7 steps of the post-production stage of video production.

Use this template to help you design a Request for Proposal (RFP) for a video marketing consultant or agency.

Utilize our Video Marketing Maturity Assessment to assess your organization's current Video Marketing capabilities.

Use our Video Marketing Business Case to provide senior management with a use case for a video marketing program in your organization.

Use this database to document the details of each video in your program and track your videos by content type.

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In a March 2014 study sponsored by Vidyard, Demand Metric partnered with Ascend2 to identify how B2B marketers will be pursuing video marketing success in the upcoming year.

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Join Jerry Rackley, Chief Analyst at Demand Metric, and Tyler Lessard, CMO at Vidyard, as they discuss the key findings of our 2015 Video Content Metrics Benchmark Report.

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This eWorkshop was presented by the CMO of Vidyard, Tyler Lessard, at Demand Metric's Digital Marketing Virtual Summit in June of 2014. This workshop discusses Video Marketing as a science and an art form.