Search Results
A tool to help you evaluate potential focus group facilitators (moderators).
This how-to guide provides a qualitative and quantitative research process that results in a thorough understanding of why and how your customers choose your product over available alternatives – in their words.
Use this tool to identify and define the decision problem (opportunity) for a market research effort.
Use this template to identify and document the types of analysis you will use to analyze data collected from a market research initiative.
Use this tool to help you communicate the findings of a focus group.
Read this guide to learn the steps needed in order to successfully enter the European market.
Use this tool to gain a consensus on the buy-in for an upcoming market research initiative.
This eWorkshop will cover how to develop an effective survey.
Use this template to track all of the tasks associated with your market research project.
A survey template to help you benchmark current levels of satisfaction.
