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A guide to help you understand how to launch your mobile app.
A guide to help you develop leaders internally through succession planning.
This report details the findings of a joint study by Demand Metric and Marketo to study the current state of lifecycle marketing.
This report details the findings of a joint study by Demand Metric and Salesforce Pardot to study the current state of lifecycle marketing, measuring the adoption of this strategy and how it is performing.
This report will present the framework, the maturity milestones it represents, recommended actions to achieve maturity with ABM and therefore maximize its revenue impact.
From June 2015 to July 2015, Demand Metric and Demandbase collaborated to explore the current state of ABM adoption, detailing usage and user characteristics.
Read this Guide to learn how to transform your call center to a Modern Contact Center.
MRP and Demand Metric partnered to field research to find out how these personas adopt martech differently and how their posture toward martech adoption impacts their ROI.
Our Gamification Technology Overview highlights the Gamification technology space at a high-level.
In a May 2014 study sponsored by Marketo, Demand Metric partnered with Ascend2 to identify how marketers will be pursuing website optimization success in the upcoming year.
In June 2013, Demand Metric conducted a benchmarking study to assess the impact online display advertising and real-time bidding is having on the online advertising landscape.
In November 2013, Demand Metric conducted a benchmarking study, with 291 respondents, to measure employee engagement, understand the impact of having it, and how it is measured and managed so as to derive best practices.
A guide to help marketers score leads by showing how to set up a simple lead scoring system and then refine it over time.
In this free, one-hour workshop, you will learn the 5-Step approach to quickly executing marketing analytics projects.
This eWorkshop will present marketers with top tips on how to effectively create, execute & optimize an integrated demand generation plan.
Read this How-To Guide outlines to learn what gamification is and how gamification can benefit your online community as well as your organization.
Read this guide to learn how to conduct a successful product launch.
This eWorkshop will teach you 7 lead generation success secrets that you can use immediately to improve your lead generation program.
Social CRM is about interacting and engaging your consumer audience. Read this guide to better understand the importance of social CRM and how to get your business can benefit.
In this eWorkshop we'll discuss how to create, curate and distribute content through the right channels.
This eWorkshop is ideal for marketing managers or product managers that need to understand their company or product's differentiation and how to exploit it.
A benchmark report on advanced marketing performance management best practices.
A benchmark report on content personalization trends and best practices.
In a November 2014 study sponsored by Demandbase, Demand Metric conducted a survey to took a close look at digital marketing to understand current practices, goals, strategies, metrics and effectiveness.
This report presents the findings of our Inbound Marketing research, providing all marketers with a useful set of benchmarks to compare their use of these approaches.