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Free
Conducting Successful Product Launches

Read this guide to learn how to conduct a successful product launch.

Use this template to track all of the tasks associated with your market research project.

Free
The Importance of Social CRM

Social CRM is about interacting and engaging your consumer audience. Read this guide to better understand the importance of social CRM and how to get your business can benefit.

Free

This eWorkshop will teach you 7 lead generation success secrets that you can use immediately to improve your lead generation program.

Free

In a July 2014 study sponsored by Marketo, Demand Metric partnered with Ascend2 to identify how B2B marketers will be pursuing Marketing Automation success in the upcoming year.

Free

In a March 2014 study sponsored by Vidyard, Demand Metric partnered with Ascend2 to identify how B2B marketers will be pursuing video marketing success in the upcoming year.

Free

In a July 2014 study, Demand Metric collaborated with Ascend2 to conduct a survey to find about the current state of mobile marketing.

Free

In a November 2014 study sponsored by Cvent, Demand Metric conducted a survey to find out about the current state of event marketing. The study’s goal was to understand the interest in and success with event marketing, gaining insights from which to derive best practices.

Free

In this eWorkshop we'll discuss how to create, curate and distribute content through the right channels.

Online Event Marketing Technology Overview

Our Online Event Marketing Technology Overview highlights the Online Event Marketing technology space at a high-level.

SEO Technology Overview

Our SEO Technology Overview highlights the Search Engine Optimization (SEO) technology space at a high-level.

Free

In a September 2014 study sponsored by Search Metrics, Demand Metric conducted a survey to explore the resources and investment organizations are making in Customer Marketing.

Free

Read this best practices report to learn how Demand Generation has developed and how to implement Demand Generation functions within your company.

Free

This eWorkshop is ideal for marketing managers or product managers that need to understand their company or product's differentiation and how to exploit it.

Use this as a framework for building your annual advertising plan and budget.

A matrix to compare candidates you are interviewing.

A tool designed to help you analyze leads, and identify strong prospects.

This advertising agency selection tool allows your company to evaluate and compare different ad agencies by analyzing the options across a set criterion.

Use this template to set and track your MarCom budget.

An 8-page project charter template that documents purpose, scope and project plan.

A matrix designed to help you increase the skill set of your marketing team.

A template to create a partnership marketing agreement between your organization and a partner.

A template that documents the service level agreement (SLA) between the company and customer.

A template that provides over 50 common business objectives to consider.

A self-assessment to evaluate your organization's mobile marketing maturity.

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