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This presentation will detail the essential building blocks of an effective marketing stack, how the pieces fit together, and why marketing automation should be the foundation of your stack.
This webinar will share important data from the content consistency study including content’s importance, role and impact on the customer buying journey. Join us to explore the depth of the sales content problem and to get benchmark data and insights for improvement.
A template to create an request for proposal (RFP) for a sales enablement system.
By following the tips set out in this session, your team will no longer have to guess whether your website is an effective B2B marketing tool.
Join Jerry Rackley, Chief Analyst at Demand Metric, and Rob Goehring, CEO at RewardStream, as they share and discuss the key findings of our 2016 Referral Marketing Benchmark Report.
Read this best practices report to learn how Digital Marketing has evolved and how to implement Digital Marketing functions within your company.
Use this tool to create a work breakdown structure for an upcoming CRM system implementation project.
Use this tool to help you design a Request for Proposal (RFP) for a shopper marketing platform.
Use our budget template to set and track your overall Shopper Marketing budget on a monthly and yearly basis
In a November 2014 study sponsored by Demandbase, Demand Metric conducted a survey to took a close look at digital marketing to understand current practices, goals, strategies, metrics and effectiveness.
This presentation will share the results of this research, including the commitment to Sales Enablement, the content assets it helps deliver, the benefits adherents are getting from it, and how content is affected by the presence of a Sales Enablement process.
In this session you will learn how to nurture the entire stakeholder team at accounts that matter the most, execute nurture campaigns across display ads, social media, email marketing, etc. and optimize your strategies with data insights.
Jerry Rackley, Chief Analyst at Demand Metric, and Laura Horton, Senior Manager of Marketing at Salesforce Pardot, will share the results of the Customer Lifecycle Marketing Benchmark Study and provide recommendations for better effectiveness.
You need to hire a consultant or agency to help you with web conferencing services.
A form that establish formal acceptance of the project’s deliverables.
Using data-driven results from a benchmark study, DNN and Demand Metric share top reasons to consider a branded online community.
Use this tool to create a public relations calendar for 2018 that will allow you to plan & report on your public relations activities throughout the year.
Use this calendar template to keep track of your content marketing efforts through an agile approach.
Use this to define, track and report on your key content marketing program metrics and KPIs.
Use this template to gather information on the keywords that you are targeting.
Join Jerry Rackley, Chief Analyst at Demand Metric, and Paula Crerar, Vice President at Evergage, to hear exclusive findings from the 2017 Trends in Personalization survey of B2B and B2C marketers, and personalization trends you need to know now.
MRP and Demand Metric partnered to field research to find out how these personas adopt martech differently and how their posture toward martech adoption impacts their ROI.
Use this tool to define, track, and report on your key management & leadership metrics.
Use this to define, track, and report on your key sales operations metrics and key performance indicators.
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