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Free

This eWorkshop, presented by Leslie Poston, author of "Social Media Metrics for Dummies" will teach you how to measure the effectiveness of your social media efforts.

Use this tool to help you design a Request for Proposal (RFP) for a Content Marketing & Distribution System.

Use this tool to help you design a Request for Proposal (RFP) for a Video Marketing platform.

Free

In this presentation, Demand Metric and Showpad share the results of their joint research that provides insights into the sales-marketing relationship around content, and how it affects sales interactions.

Free

Join industry expert Janelle Johnson, Senior Director of Demand Generation of Act-On Software, as she shows the benefits of using marketing automation to help sales improve efficiency, and achieve higher close rates.

Free

Join Jerry Rackley, Chief Analyst at Demand Metric, and Tyler Lessard, CMO at Vidyard, as they discuss the key findings of our 2015 Video Content Metrics Benchmark Report.

Free

Join Kate Moore, Director of Revenue Marketing at Salesfusion, to learn how sales and marketing teams are making it work day-to-day.

Free
Improving Campaign Conversion with Journey Maps

This How-To Guide has been designed to help you improve the conversion rate of marketing campaigns by aligning tactics and calls-to-action to customer journeys.

Free

MRP and Demand Metric partnered to field research to find out how these personas adopt martech differently and how their posture toward martech adoption impacts their ROI.

Free

In this session, we’ll talk about the key elements to consider when optimizing your content and tie it all together to see how you can best fuel your Marketing Automation initiatives.

Free

In this session, Everstring’s Dayna Rothman shares a series of actionable ABM hacks to help you clarify your priorities and improve your processes and technology.

Free

Our 2016 State of Social Media Marketing research study is now complete, and the results provide some valuable insights and benchmarks for modern social media marketing.

Use this tool to help you design a Request for Proposal (RFP) for an Enablement Knowledge Management (Enablement KM) System.

Use our ABM Metrics Dashboard to define, track, and communicate your key ABM program metrics with your team.

Use this tool to help you design a Request for Proposal (RFP) for a sales intelligence System.

Use this tool to help you design a Request for Proposal (RFP) for a CPQ System.

Use this schedule to track all of the tasks associated with a video production initiative.

Use this checklist to ensure you complete all of the tasks required to produce a live video.

Use this checklist to ensure you complete all of the tasks required to produce a video presentation.

Use this budget template to set and track your video marketing budgets.

Free

Read this best practices report to learn how sales enablement has developed and how to implement the sales enablement function within your company.

Free
Social CRM Best Practices

This How-to-Guide provides an overview of social media applications and emerging best practices for deploying social media at your company.

Big Data and Marketing Infographic

This infographic provides statistics and best practices for content marketing.

This template will help you test a hypothesis as part of a market research effort.

Use this template to record case details, observations, insights, and interpretation of the analysis.

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