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Optimizing Asset Management for Sales Success

The purpose of this How-To Guide is to provide Modern Marketers with a clear understanding of how to effectively use Asset Management Systems as a Sales Enablement tool.

Free
Developing Sales Playbooks from Journey Maps

This How-To Guide has been designed to help you and your company build, implement and operationalize Sales Playbooks based on Customer Journey Map data.

Free
Starting Out with Sales Enablement

A guide to help you begin a sales enablement initiative.

Free
Formalizing the Sales Support Function

A guide to help you standardize and formalize the sales support function within your organization.

Free
Documenting Sales Call Opportunities

A guide to help you increase profitability by documenting all of your sales call opportunities.

Free

This guide provides practical advice for converting to a consultative selling approach.

Free

This guide provides practical advice for analyzing past sales, and achieving future targets.