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Use this video marketing framework to define the activities required to successfully create, plan and execute a video marketing program.

Follow this simple, step-by-step playbook to create an effective video marketing plan and produce engaging video content to support your marketing goals.

Video Marketing Posting Calendar 2023

Use this calendar to organize the dates of distribution for your video marketing program in 2023.

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Interactive Video Infographic

This video infographic provides statistics and best practices for interactive video.

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Video provides some unique opportunities for interactivity, so Brightcove and Demand Metric partnered to research the current definitions, adoption, applications and effectiveness of interactive video. This report presents the results of this research.

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Video Marketing Solution Study

Our Video Marketing Solution Study highlights insights, the landscape, and the vendors associated with the Video Marketing space.

Use this checklist to ensure you complete all of the steps associated with pre-production for videos.

Use this checklist to ensure you complete all of the tasks associated with posting your videos on YouTube.

Use this schedule to track all of the tasks associated with a video production initiative.

Use this template to outline a storytelling framework for your video before full production.

Use this checklist to ensure you complete all of the tasks required to produce a live video.

Use this checklist to ensure you complete all of the tasks required to produce a video presentation.

Review this process diagram to understand and complete the 7 steps of the post-production stage of video production.

Use this template to help you design a Request for Proposal (RFP) for a video marketing consultant or agency.

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Selecting Content Types for Video

This How-To Guide discusses how to align your video content choices with your audience, the most successful types of video content and the benefits associated with each content type.

Use this database to document the details of each video in your program and track your videos by content type.

Evaluate and prioritize the topics for your individual videos or groupings of videos with this tool.

Use this process diagram to understand the stages of the video production process and the details that go into each stage.

Utilize our Video Marketing Maturity Assessment to assess your organization's current Video Marketing capabilities.

Free
Enhancing Content with Video Marketing

This How-To Guide discusses why Video Marketing is one of the most effective forms of Content Marketing, shares the benefits of Video Marketing, and introduces actionable items to get started on your Video Marketing program.

Use our Video Marketing Business Case to provide senior management with a use case for a video marketing program in your organization.

Outline your video marketing strategy for the upcoming year with this easy-to-use Microsoft Excel scorecard.

Use this project plan to outline the key components of your video marketing program to steer the direction of your project.