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Use this video marketing framework to define the activities required to successfully create, plan and execute a video marketing program.
Use this modern SEO framework to define the activities required to successfully create, plan and execute a Search Engine Optimization plan.
Use this modern blogging framework to define the activities required to successfully create, plan and execute a business blogging plan.
Use this demand generation framework to define the activities required to successfully create, plan and execute a demand generation program.
Use this modern content marketing framework to define the activities required to successfully create, plan and execute a content marketing plan.
Organizations that embrace sales enablement technology enjoy better alignment and collaboration between marketing and business development teams, leading to more effective content and, ultimately, higher revenue.
Demand Metric partnered with Seismic to conduct this research study to benchmark how sales enablement technology can impact consulting firms.
To discover the impact of content consistency, Demand Metric partnered with MarcomCentral to assess the state of content consistency and discover how inconsistent – fragmented – content impacts the sale team and revenue.
This video infographic provides statistics and best practices for content experience including interactive content.
This webinar highlights the ways in which impactful content can influence decision-making, with insights from the “Content Experience Impact and the Buyer’s Journey” benchamrk report.
ion interactive and Demand Metric conducted a survey to explore how effectively marketers are using content to influence and support the buyer’s journey, which has continued to materialize as a key success factor in marketing.
This video infographic provides statistics and best practices for sales content.
This webinar dives deep into the 'Sales Content ROI Benchmark Report' and is chock-full of incredibly interesting data about content distribution, content usage, content metrics, ROI, and revenue attribution.
Demand Metric and Seismic partnered to better understand the current state of B2B sales content ROI and the factors that drive it.
This video infographic provides statistics and best practices for content personalization.
This video infographic provides statistics, trends and best practices for content personalization.
This video infographic provides statistics and best practices for content consistency.
A benchmark report on content personalization trends and best practices.
This video infographic provides statistics and best practices for interactive video.
This video infographic provides statistics and best practices for account-based marketing.
This video infographic provides statistics and best practices for lifecycle marketing.
Video provides some unique opportunities for interactivity, so Brightcove and Demand Metric partnered to research the current definitions, adoption, applications and effectiveness of interactive video. This report presents the results of this research.
This report presents the findings of our Inbound Marketing research, providing all marketers with a useful set of benchmarks to compare their use of these approaches.
Follow this simple, step-by-step playbook to create an effective search engine optimization plan and optimize your website to increase traffic and support your marketing goals.
From June 2015 to July 2015, Demand Metric and Showpad collaborated to conduct a survey to understand the sales-marketing relationship around content, and how it affects sales interactions.