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ABM Account Product Mapping Template

This worksheet will help you conduct a white space analysis to identify new sales opportunities that you can sell into your existing target accounts. 

Customer Segment Analysis Tool

Use this tool to divide your customer base into distinct groups or segments and analyze them based on shared characteristics, behaviors, or needs.

Influencer Marketing Risk Identification and Mitigation Template

Use this to document the risks associated with Influencer Marketing, assess their impact and probability, and develop risk mitigation plans. 

Use this tool to gain knowledge on the different types of research design & research methods and to select the proper research methods for your market research study.

Use this tool to identify and define the decision problem (opportunity) for a market research effort.

Use this template to identify and document the types of analysis you will use to analyze data collected from a market research initiative.

This template will help you test a hypothesis as part of a market research effort.

A tool to help you evaluate potential focus group facilitators (moderators).

A tool to help you evaluate a focus group facilitator.

Use this tool to evaluate and select the right speaker for an upcoming webinar.

Use this tool to help you measure project performance and progress by scope, schedule and cost.

Use this tool to analyze your website and identify gaps in your capabilities.

We created the Web Content Audit Tool to help you audit your content strategy and determine what needs to be created, modified, or updated.

Use our Website ROI Calculator tool to measure the results of your website development initiatives.

Use our Win Loss Analysis Template to track your competitive wins and losses.

A matrix to help you compare potential venue options based on your event's requirements.

Use this to evaluate and obtain key stakeholder buy-in during a complex sale.

A worksheet to analyze industry trends and social, technological, economic and political conditions.

A root-cause analysis tool, or "fish-bone diagram", to identify and document potential risks.

A template to document and assess the key messages that are important for your target audience to hear.

A tool to help you select the markets that represent the best opportunity for your organization.

 

A template to evaluate strengths and weaknesses and associated opportunities and threats.

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