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The State of Sales Onboarding & Training Research Report

The following report summarizes the results of this year’s survey and shares practical insights from over 400 sales teams that will help you get reps selling faster and retain them for longer.

Free
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Validity and Demand Metric partnered to measure the impact CRM data quality has on sales team effectiveness, revenue generation, and the success of business initiatives. 

Free

Demandbase and Demand Metric recently completed research to illuminate the marketing technology stack challenges B2B firms face as they execute Account-Based Marketing (ABM) strategy.

Free

Use this sales enablement framework to define the activities required to successfully create, plan and execute a sales enablement program.

Use this step-by-step playbook and set of 27 premium tools and templates to develop a consultative approach to selling.

Free

Use this step-by-step playbook and set of 47 premium tools and templates to create a comprehensive sales enablement plan.

The State of Video Research Report

This annual research effort aims to examine the use of video in business, how it’s measured, and its impact. This year’s report provides insights that will help your team understand how to leverage video and measure its effectiveness.

ABM Key Account Plan Canvas Template

Use our ABM Key Account Plan Canvas to create a simple, one-page action plan for each of your target accounts.

ABM Campaign Planning Tool

Use our ABM Campaign Planning Tool to plan and execute successful ABM campaigns.

Free
The State of the ABM Tech Stack Infographic

60% of respondents list marketing with personalized content as the strategy area most in need of a technology assist.

Measuring account engagement and developing a target account list rounded out the top three areas in need of a tech assist.

Linking Content to Revenue in Consulting Firms

Demand Metric recently partnered with Seismic to better understand how Consulting firms utilize technology to improve the collaboration between business development and marketing, and the results are in!

Free
Linking Content to Revenue in Consulting Infographic

Organizations that embrace sales enablement technology enjoy better alignment and collaboration between marketing and business development teams, leading to more effective content and, ultimately, higher revenue.

Free

Demand Metric partnered with Seismic to conduct this research study to benchmark how sales enablement technology can impact consulting firms.

Our Sales Intelligence Maturity Model was designed to help organizations by providing a road-map for improving their Sales Intelligence efforts and capabilities.

Our Sales Communication Maturity Model was designed to help organizations by providing a road-map for improving their Sales Communication efforts and capabilities.

Enablement KM Maturity Model

Our Enablement KM Maturity Model was designed to help organizations by providing a road-map for improving their Enablement KM efforts and capabilities.

To find out if sales tool integration matters, CallidusCloud and Demand Metric partnered to field a survey and ask marketing and sales professionals about the current state of tool integration, and what benefits come when tools are integrated.

Free

This webinar highlights how to better understand sales and marketing collaboration and the impact of using sales enablement technology with insights from the “Sales Enablement Technology” benchmark report.

Free

Demand Metric partnered with Seismic to research how to better understand sales and marketing collaboration and the impact of using sales enablement technology.

Free

This webinar dives deep into the 'Sales Content ROI Benchmark Report' and is chock-full of incredibly interesting data about content distribution, content usage, content metrics, ROI, and revenue attribution.

Free

This video infographic provides statistics and best practices for sales content.

Free

Demand Metric and Seismic partnered to better understand the current state of B2B sales content ROI and the factors that drive it. 

Free

Our Sales Training Maturity Model was designed to help organizations by providing a road-map for improving their sales training efforts and capabilities.

Free

This live session is ideal if you're looking to understand the current state of sales tool integration, and what benefits come when tools are integrated.

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