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Eliminating Friction in the Funnel Video Infographic

Marketers aspire to have a funnel that is a well-oiled machine. The reality, however, is that few marketers have funnels that perform flawlessly even some of the time. 

Free
Eliminating Friction in the Marketing Funnel

In this webinar, we will reveal the secrets of creating a frictionless funnel that will help you improve the flow of leads and generate more revenue.

Free
Eliminating Friction in the Marketing Funnel Infographic

To understand the current state of the marketing funnel, GetResponse and Demand Metric partnered to research how much friction is in today’s marketing funnel, and where it most commonly appears.

Free

To understand the current state of the marketing funnel, GetResponse and Demand Metric partnered to research how much friction is in today’s marketing funnel, and where it most commonly appears.

Free

Follow this simple, step-by-step, playbook to develop and implement a demand generation strategy that provides a steady flow of qualified, engaged leads for your sales team.

Free

Use this demand generation framework to define the activities required to successfully create, plan and execute a demand generation program.

Use this step-by-step playbook and set of 46 premium tools and templates to create a comprehensive lead generation plan.

Free
the_state_of_multichannel_marketing_2020

For the second consecutive year, Demand Metric and PFL partnered to understand how nearly 600 marketers use multichannel marketing and the power of intentional, coordinated marketing efforts.

Email Marketing ROI Video Infographic

This video infographic provides statistics and best practices for the state of email marketing.

Free

Our Lead Generation Maturity Model was designed to help organizations by providing a road-map for improving their lead generation efforts and capabilities.

Free

Use this lead generation framework to define the activities required to successfully create, plan and execute a lead generation plan.

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Join Giles House, CMO of CallidusCloud, as he share a 10-step plan for balancing need for enough leads to fill the pipeline with sales’ desire for ready-to-buy leads.

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In this session, we’ll talk about the key elements to consider when optimizing your content and tie it all together to see how you can best fuel your Marketing Automation initiatives.

Discover how demand generation works and which best practices are required to get results. This course has 3 video modules (approx. 60 minutes overall) that go from fundamental concepts to advanced implementation of demand generation including lead nurturing and scoring.

This course has 6 video modules that will help you develop a comprehensive lead generation plan.

Free

This How-To Guide is designed to provide marketers with the information and resources they need to effectively manage their users’/customers’ online experiences based on leading-edge customer profile management and registration systems and strategies.

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This eWorkshop discusses the results of a recent study sponsored by Salesfusion, which seeks to understand marketing lead generation tactics.

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In January & February of 2014, Demand Metric and Salesfusion partnered to better understand the current lead generation process.

Free

In July 2013, Demand Metric conducted a benchmarking study to assess the effectiveness of email as a marketing channel, and to understand the impact of multiple factors known to negatively impact email marketing campaigns.

A tool to help you visualize what steps need to be taken to qualify a new sales lead in your CRM system.

Free

This eWorkshop will present marketers with top tips on how to effectively create, execute & optimize an integrated demand generation plan.

Use this tool to evaluate calculate how many leads you need to generate to hit your revenue target.

Free
Understanding Twitter for Business

A guide that outlines the key features of Twitter, explains its effectiveness as a social network marketing tool and provides an action plan on how to create a unique and effective Twitter presence to help grow and strengthen your corporate brand.

Free
Building Effective Landing Pages

​This How-To Guide outlines different types of landing pages, how landing pages affect conversion rates and lead generation, followed by a detailed action plan on how to create and optimize your landing page.

Free
Using Google+ for Business

A guide to help you understand the key features of Google+ that are useful to business

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