Welcome to the Demand Metric Community!

This community was designed specifically for sharing best practices, approaches, and expertise among Marketing professionals in mid-sized enterprises.  There are four key sections to the community:
 
  • Member Lounge - a place for general discussions, sharing and industry news
  • Ask an Expert - post a strategic question about marketing to get answers from experts
  • Product Roadmap - shows what new resources are in development so you can vote on the best ideas
  • Helpdesk - for posting technical issues or getting help using and customizing our tools

 

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Recent Community Activity

Jesse Hopps's picture
Rockstar
Jesse Hopps
Rockstar
Feb 17, 2020 8:14 AM
Jesse Hopps posted a new resource:
ABM Program Budget Template

Your Problem

You need to set and track your overall account-based marketing (ABM) budget. 

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Jesse Hopps's picture
Rockstar
Jesse Hopps
Rockstar
Feb 17, 2020 7:53 AM
Jesse Hopps posted a new resource:
ABM Team Roles Matrix Template

Your Problem

You need to clarify roles and responsibilities for each member of your account-based marketing (ABM) team.

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Jesse Hopps's picture
Rockstar
Jesse Hopps
Rockstar
Feb 17, 2020 7:45 AM
Jesse Hopps posted a new resource:

Your Problem

You need to define, track, and report on your key account-based marketing (ABM) program metrics.

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Jesse Hopps's picture
Rockstar
Jesse Hopps
Rockstar
Feb 14, 2020 11:21 AM
Jesse Hopps posted a new resource:
ABM Platform Evaluation Matrix Template

Your Problem

You need to select an account-based marketing (ABM) platform for your organization and justify your decision.

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Jesse Hopps's picture
Rockstar
Jesse Hopps
Rockstar
Feb 14, 2020 8:07 AM
Jesse Hopps posted a new resource:
ABM Buying Committee Diagram Template

Your Problem

You need to identify members of the buying committee at a target account.

powerpoint
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Jesse Hopps's picture
Rockstar
Jesse Hopps
Rockstar
Feb 14, 2020 7:43 AM
Jesse Hopps posted a new resource:
ABM Content Plan Worksheet Template

Your Problem

You need to develop an ABM Content Plan that will influence the buying committee and help drive them to purchase from your organization.

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Jesse Hopps's picture
Rockstar
Jesse Hopps
Rockstar
Feb 14, 2020 7:31 AM
Jesse Hopps posted a new resource:
ABM Account Product Mapping Template

Your Problem

You need to identify which products or solutions you should sell into each of your target accounts.

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Jesse Hopps's picture
Rockstar
Jesse Hopps
Rockstar
Feb 14, 2020 7:25 AM
Jesse Hopps posted a new resource:
ABM Key Account Plan Canvas Template

Your Problem

You need to create a one-page action plan for each of your target accounts.

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Jesse Hopps's picture
Rockstar
Jesse Hopps
Rockstar
Feb 14, 2020 7:17 AM
Jesse Hopps posted a new resource:
ABM Account Tiers Worksheet

Your Problem

You are rolling out account-based marketing and need to identify which marketing tactics and channels you will use to engage target accounts. 

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Jesse Hopps's picture
Rockstar
Jesse Hopps
Rockstar
Feb 14, 2020 7:01 AM
Jesse Hopps posted a new resource:
ABM Campaign Planning Tool

Your Problem

You need to plan successful account-based marketing (ABM) campaigns for each of your target accounts.

excel
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Jesse Hopps's picture
Rockstar
Jesse Hopps
Rockstar
Feb 14, 2020 6:56 AM
Jesse Hopps posted a new resource:
excel
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Jesse Hopps's picture
Rockstar
Jesse Hopps
Rockstar
Feb 14, 2020 6:33 AM
Jesse Hopps posted a new resource:
excel
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Jesse Hopps's picture
Rockstar
Jesse Hopps
Rockstar
Feb 14, 2020 6:18 AM
Jesse Hopps posted a new resource:
powerpoint
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Jesse Hopps's picture
Rockstar
Jesse Hopps
Rockstar
Feb 14, 2020 5:52 AM
Jesse Hopps posted a new resource:
powerpoint
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Jesse Hopps's picture
Rockstar
Jesse Hopps
Rockstar
Feb 14, 2020 5:48 AM
Jesse Hopps posted a new resource:
powerpoint
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Jesse Hopps's picture
Rockstar
Jesse Hopps
Rockstar
Feb 14, 2020 5:42 AM
Jesse Hopps posted a new resource:
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Jesse Hopps's picture
Rockstar
Jesse Hopps
Rockstar
Feb 14, 2020 5:25 AM
Jesse Hopps posted a new resource:

his how-to guide provides a qualitative and quantitative research process that results in a thorough understanding of why and how your customers choose your product over available alternatives – in their words.

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Jesse Hopps's picture
Rockstar
Jesse Hopps
Rockstar
Feb 14, 2020 5:11 AM
Jesse Hopps posted a new resource:

Use this How-To Guide to train your team on a process for creating a compelling value proposition.

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Steve Bayliss's picture
Newbie
Steve Bayliss
Newbie
Jan 11, 2020 1:06 PM
Steve Bayliss commented on a discussion:

Hi, can anyone tell me how you cancel a subscription 

Steve Bayliss's picture
Newbie
Steve Bayliss
Newbie
Jan 11, 2020 1:05 PM
Steve Bayliss commented on a discussion: