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Sales & Marketing Data Quality Benchmarking Survey

Sales & Marketing Data Quality Benchmarking Survey

This Demand Metric benchmarking study seeks to understand the impact of 

[eWorkshop]: Marketing & Sales Alignment Best Practices

[eWorkshop]: Marketing & Sales Alignment Best Practices

All companies want to drive more profitable growth at lower costs and ar

Driving loyalty without having a loyalty programme

Driving loyalty without having a loyalty programme

I thought that the community may find this news from the UK interesting which looks at how Asda (which does not have a loyalty scheme) is competing

Great Sales Teams Earn Trust

Great Sales Teams Earn Trust

According to

5 Ways to Build a Great Business Reputation

5 Ways to Build a Great Business Reputation

Bottom line: exceptional customer experiences make your reputation a good one.

Free eWorkshop: Top 5 Barriers to World-Class Digital...

Free eWorkshop: Top 5 Barriers to World-Class Digital...

Wednesday, October 9 @ 2pm ET | 11am PT

Subject Lines for E-mail Marketing

Subject Lines for E-mail Marketing

What are some "subject lines" you've used that get the most "opens" in your E-mail marketing campaigns?

Geo-targeting and Geo-fencing

Geo-targeting and Geo-fencing

Hi there, I am looking at some geo-targeting and geo-fencing opportunities for our client and wondered if anyone has any experience or information

Google Rolls Out New Search Engine Formula

Google Rolls Out New Search Engine Formula

Over the last month Google has quietly rolled out a new search engine formula to better answer the increasing number of complex questions by Web su

Multiple Exposures to Advertisements & Effective...

Multiple Exposures to Advertisements & Effective...

Herbert Krugman wrote the book "The Impact of Television Advertising: Learning without Involvement". According to Mr.

4 Tips for a Successful Email Marketing Campaign

4 Tips for a Successful Email Marketing Campaign

Email expert Laura Atkins provides great tips on how to ensure your email hits

Email marketing - best times to send?

Email marketing - best times to send?

Last week, I hosted a webinar on B2B email marketing, to share the results of our recent study on this topic.

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