Product Management Research Practice


Develop a Go-To-Market Strategy and Launch Successful New Products

With upwards of 90% of new product launches failing to meet expectations and revenue targets, its imperative that organizations adopt a rigorous approach to bringing new products to market.  Demand Metric's Product Management Research Practice will help you adopt a structured and consistent approach to:

  • Market Research
  • Product Development
  • Product Marketing


Following is a list of Research Reports, How-To Guides and Consulting Methodologies; Training Courses & eWorkshops; and Practical Templates and Analytical Tools that can be used to build a world class product management competency in your organization.