Develop A Marketing Analytics Process

Resource Overview

A guide to help you develop a marketing analytics process within your company.

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Executive Summary

This How-To Guide has been designed to provide practical advice for developing a repeatable marketing analytics process to improve decision making and project selection for executives.

Read this brief 2-page guide to learn:

  • The Benefits of a Marketing Analytics Process
  • What Are Marketing Analytics Programs
  • Different Types of Business Analytics 
  • Action Plan for Developing a Marketing Analytics Process
  • Organize Your Process With Our Market Research Report

 

Read this report to learn how to develop a repeatable marketing analytics process to improve decision making and project selection for future marketing initiatives.  Download our Market Research Report to help you organize your next marketing analytics project then share your process with your team.

Demand Metric's How-To Guides are designed to provide practical, on-the-job training and education and provide context for using our premium tools & templates.  If there is a topic that you would like to see covered, please contact us at info@demandmetric.com to make a content request.