Consumer Neuroscience Research Study

John Follett's picture
Expert
John Follett
Expert
John Follett wrote:

Marketing has always been neuroscience, but marketing professionals are just now formalizing the practices of neuroscience - creating emotions, memories, and behaviors - and putting them into action. 

Is the application of neuroscience voodoo, or simply recognition of how human beings function?

To find out, we’re partnering with the Association of National Advertisers (ANA) to study consumer neuroscience and you're invited to participate

Take the survey to help us answer the key questions, like:

  • Which areas of marketing use consumer neuroscience?
  • What are the benefits and barriers?
  • Can sales increases be attributed to consumer neuroscience?

The resulting insights will be combined with perspectives from industry experts to create a complete picture of the modern marketing organization.

Click Here to Take the Survey!

Your input is invaluable, and your responses will be kept confidential.

Deadline to participate: Monday, July 24th

To thank you for participating, we will send you a copy of the report, and you will receive a $5 Starbucks Card when the survey closes.

Thanks in advance for your participation!

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