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This eWorkshop is ideal for any marketing professional who needs to define the proper framework of metrics to accurately portray marketing’s true value to the organization.

A template that provides over 50 common business objectives to consider.

To find out if sales tool integration matters, CallidusCloud and Demand Metric partnered to field a survey and ask marketing and sales professionals about the current state of tool integration, and what benefits come when tools are integrated.

Free

In a July 2014 study sponsored by Marketo, Demand Metric partnered with Ascend2 to identify how B2B marketers will be pursuing Marketing Automation success in the upcoming year.

Free

In a March 2014 study sponsored by Vidyard, Demand Metric partnered with Ascend2 to identify how B2B marketers will be pursuing video marketing success in the upcoming year.

Free

In a July 2014 study, Demand Metric collaborated with Ascend2 to conduct a survey to find about the current state of mobile marketing.

Free

In a September 2014 study sponsored by Search Metrics, Demand Metric conducted a survey to explore the resources and investment organizations are making in Customer Marketing.

Free

In a February 2014 study sponsored by Marketo, Demand Metric partnered with Ascend2 to identify how marketers will be pursuing content marketing success in the upcoming year.

Free

This Guide discusses how the ins-and-outs of B2B marketing automation to ensure your organization's success as you purchase and implement a system.

Free

This eWorkshop will teach you how to win the content battle with a content marketing plan that reaches the 70-80% of prospects before they've made their buying decision.

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