Resources

B2B Email Marketing Effectiveness Benchmark Report

In July 2013, Demand Metric conducted a benchmarking study to assess the effectiveness of email as a marketing channel, and to understand the impact of multiple factors known to negatively impact email marketing campaigns.

In June 2013, Demand Metric conducted a study to assess sales and marketing alignment and how it impacts revenue performance.

This course has 6 video modules that expand on our Product Marketing Plan Methodology and Tool-Kit.

In a February 2014 study sponsored by Marketo, Demand Metric partnered with Ascend2 to identify how marketers will be pursuing content marketing success in the upcoming year.

In a January 2014 study sponsored by Marketo, Demand Metric partnered with Ascend2 to identify how marketers will be pursuing email marketing success in the upcoming year.

In November 2013, Demand Metric conducted a benchmarking study, with 291 respondents, to measure employee engagement, understand the impact of having it, and how it is measured and managed so as to derive best practices.

Online Advertising Benchmark Report

In June 2013, Demand Metric conducted a benchmarking study to assess the impact online display advertising and real-time bidding is having on the online advertising landscape.

Marketing Communications Plan Course

This course has 6 video modules that expand on our Marketing Communications Plan Methodology and Tool-Kit.

Read this best practices report to learn how sales enablement has developed and how to implement the sales enablement function within your company.

In November 2013, Demand Metric conducted a benchmarking study, with 518 respondents, to analyze and report on the digital marketing landscape for 2014.

World Class Marketing Assessment

A self-assessment tool to see if your organization has a 'world-class' marketing department.

Sales Enablement: Benchmark Study Report

In August 2013, Demand Metric conducted a benchmarking study that reveals what Sales Enablement does in firms where it's effective, how it's staffed, measured & managed and best practices to improve the effectiveness of your own Sales Enablement function.

Use this step-by-step planning methodology and set of 35 premium tools and templates to create a comprehensive sales enablement plan.

A benchmarking study, with 622 respondents, to examine how marketing analytics is being adopted, adding value, and becoming integrated into overall marketing strategy.

Sales Training Methodology

Use this step-by-step planning methodology and set of 27 premium tools and templates to develop a consultative approach to selling.

Marketing Communications Plan Methodology

Use this step-by-step planning methodology and set of 30 premium tools and templates to create a comprehensive marketing communications plan.

Use this checklist to ensure you complete all of the tasks required to produce a video presentation.

Use this checklist to ensure you complete all of the tasks required to produce a live video.

Track the progress you are making in the Video Marketing Essentials Training Course with this checklist.

Training Course: Video Marketing Essentials

This course has 6 video modules that will empower you with best practices on how to plan, produce and launch compelling marketing videos.

Use this checklist to ensure you complete all of the steps associated with pre-production for videos.

Use this calendar to organize the dates of distribution for your video marketing program.

Pages

Choose from 100+ Research Reports: Benchmark Studies, How-To Guides, Vendor Profiles, & Solution Studies

Download 500+ Tools & Templates: Plans, Calculators, Budgets, Dashboards, Assessments, Checklists, etc.

Join & Get 5 FREE Downloads!

 

Create Account