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In a September 2014 study sponsored by Influitive, Demand Metric conducted a survey to explore the resources and investment organizations are making in Customer Marketing.

Go-To-Market Framework

Use this modern go-to-market framework to define the activities required to successfully build market-driven products & services that customers will accept.

In a September 2014 study sponsored by DNN, Demand Metric conducted a survey to identify the current state of adoption, goals, benefits, maturity, size and revenue influence of branded, online communities.

Follow this simple, step-by-step, methodology to create an effective Customer Engagement plan that will help you to improve how customers engage with your company and to enable your organization with a customer-centric approach to drive revenue.

Our Advocacy and Loyalty Technology Overview highlights the Advocacy and Loyalty technology space at a high-level.

Our Gamification Technology Overview highlights the Gamification technology space at a high-level.

Our Online Communities Technology Overview highlights the Online Community technology space at a high-level.

Read this best practices report to learn how Customer Engagement has developed and how to implement Customer Engagement functions within your company.

A framework to help you organize your Customer Engagement efforts.

Our Customer Engagement Maturity Model was designed to help organizations with a roadmap for improving their Customer Engagement capabilities.

This course has 6 video modules that will help you develop a sales enablement plan that increases your win-rate, deal-size and % reps attaining quota.

This course has 6 video modules that will help you develop and launch a CRM Program that meets your marketing objectives.

This course has 6 video modules that will help you train sales reps on a consultative approach to selling.

This course has 5 video modules that will help you develop a comprehensive approach to project management.

This course has 6 video modules that will help you develop a comprehensive social media marketing plan.

This course has 5 video modules that will help you help you develop a comprehensive webinar program.

This course has 6 video modules that will help you conduct an effective website redesign.

This course has 6 video modules that will help you develop a comprehensive public relations strategy & plan.

This course has 6 video modules that will help you develop a mobile marketing plan that engages the increasing number of mobile users who are interacting with your brand.

This course has 5 video modules that will help you build an efficient market research process, a comprehensive market research report and an engaging presentation.

This course has 6 video modules that will help you develop and launch an online community that meets your marketing objectives.

This course has 8 video modules that will help you develop a comprehensive product development strategy and plan.

This course has 6 video modules that will help you develop a comprehensive lead generation plan.

This course has 6 video modules that will help you develop and execute an event marketing plan that meets your marketing objectives.

This course has 6 video modules that will help you develop a comprehensive content marketing program.

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