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This vendor profile covers key vendor information, features, functionality, strengths and opportunities for improvement for Influitive. The profile also includes a real-world use case of an active customer solution.

In a July 2014 study sponsored by Marketo, Demand Metric partnered with Ascend2 to identify how B2B marketers will be pursuing Marketing Automation success in the upcoming year.

This vendor profile covers key vendor information, features, functionality, strengths and opportunities for improvement for DNN. The profile also includes a real-world use case of an active customer solution.

In a March 2014 study sponsored by Vidyard, Demand Metric partnered with Ascend2 to identify how B2B marketers will be pursuing video marketing success in the upcoming year.

In a November 2014 study sponsored by Demandbase, Demand Metric conducted a survey to took a close look at digital marketing to understand current practices, goals, strategies, metrics and effectiveness. .

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Use this Buying Process Playbook as a roadmap for defining a process that aligns content to buyer needs and stages in their buying process, automates lead nurturing & scoring, and optimizes sales & marketing alignment.

In a November 2014 study sponsored by Conductor, Demand Metric conducted a survey to explore the role of SEO in Demand Generation and to gain a view of the current state of the Demand Generation process.

Our Email Marketing Maturity Model was designed to help organizations with a roadmap for improving their Email Marketing capabilities.

This vendor profile covers key vendor information, features, functionality, strengths and opportunities for improvement for RewardStream. The profile also includes a real-world use case of an active customer solution.

Follow this simple, step-by-step, methodology to develop and implement a demand generation strategy that provides a steady flow qualified, engaged leads for your sales team.

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Use this website redesign playbook to define the activities required to successfully create, plan and execute a website redesign.

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Use this customer engagement playbook to define the activities required to successfully create, plan and execute a customer engagement plan.

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Use this social media marketing playbook to define the activities required to successfully create, plan and execute a social media marketing program.

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Use this modern content marketing playbook to define the activities required to successfully create, plan and execute a content marketing plan.

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Use this sales enablement playbook to define the activities required to successfully create, plan and execute a sales enablement program.

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Use this digital marketing playbook to define the activities required to successfully create, plan and execute a digital marketing program.

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Use this CRM playbook to define the activities required to successfully create, plan and execute a CRM program.

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Use this demand generation playbook to define the activities required to successfully create, plan and execute a lead generation program.

In a July 2014 study, Demand Metric collaborated with Ascend2 to conduct a survey to find about the current state of mobile marketing.

In a November 2014 study sponsored by HighRoad Solution, Demand Metric collaborated with HighRoad to conduct a survey to find about the current state of association marketing.

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Go-To-Market Framework

Use this modern go-to-market playbook to define the activities required to successfully build market-driven products & services that customers will accept.

A framework to help you organize your Demand Generation efforts.

Our Demand Generation Maturity Model was designed to help organizations with a roadmap for improving their Demand Generation capabilities.

In a November 2014 study sponsored by RewardStream, Demand Metric conducted a survey to find about the current state of referral marketing. The study’s goal was to understand the interest in and success with referral marketing, gaining insights from which to derive best practices.

Our Online Advertising Technology Overview highlights the Online Advertising technology space at a high-level.

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