Social Media Capabilities Assessment

Your Problem

You need to if your organization is prepared to take on a Social Media initiative.

Our Solution

Use this Microsoft Excel document to measure your organization's Social Media capabilities. This prescriptive self-assessment tool allows you to rate your compliance with best practices across the following dimensions: Senior Management Commitment, Social Media Knowledge, Customer Engagement, Competitive Insight, Staff & Resources, Plan & Channel Selection, Process Documentation, and Governance & Measurement. Once you have completed the assessment, you will immediately be provided with results and recommendations.   

Key Benefits

• identifies social media best practices
• support for approval of a social media intiative
• contains a well organized self assessment
• spider-chart of social media capabilities
• provides instant results and reccomendations

Microsoft Excel Spreadsheet

Estimated Time Required: 1 Hour